Sustainable Corporate Villages
On this page, we present the results of the events hosted with diverse groups of participants to explore the possibility of Sustainable Corporate villages as an alternative to the traditional way of working. The events were part of the United Nations registered SDG Partnership #SDGAction46967 - mOther Earth
The DNA of the project is Rural Development. The goal is to revive and repopulate the rural areas of Europe. In line with the Next Generation EU, the idea is to create Villages of the Future (Las Aldeas del Futuro) while preserving the local communities, environment, and cultural heritage. We aim to provide opportunities for education and employment to rural youth; bring and develop sustainable entrepreneurs in rural communities; and solve the housing crisis by creating rural alternatives. The vision is to create sustainable self-sufficient rural communities driven by youth.
The approach to solving these is to create Villages of the Future – innovation settlements that bring rural youth, researchers, schools, startups, businesses, experts, and NGOs to reside there and co-create solutions to the most pressing local problems together with the community.
People at Heart - Automation in Mind: Finding your Balance
On December 7, at the 3rd Annual HR Innovations Summit, the co-founders of Think Tank AlterContacts hosted an interactive workshop on HR innovation for a sustainable tomorrow. Together with 33 participants, they explored how to lead a transformation where technology is complementary to the power of people.
Co-Creating the Workplace of Sustainable Future
On November 16, at the 7th Future Workplaces Summit by Luxatia International, the co-founders of Think Tank AlterContacts hosted a dynamic and interactive workshop on workplace innovation. In just one hour, they enabled 35 participants to explore the forces behind these changes in their organizations and how to channel them to a more sustainable and inspiring future.
The past and the present of the Workspaces
In the workshop, we looked back at how our workspaces have changed over the past 200 years, from cubicles to open offices, coworking spaces, and home offices. We asked some unconventional questions to encourage creative thinking. Instead of just changing furniture or redesigning, we explored the idea of working in places we usually choose for vacations. The goal was to challenge traditional views and imagine a new way of combining work and life.
The Future
Impact on Sustainable Development Goals
Enhancing Rural Office Spaces: Retaining Essential Elements for Worker Satisfaction
We have explored essential elements employees wish to retain when relocating their office to a small village. Insights from diverse contributors highlight preferences for a positive and productive work environment, emphasizing the importance of a balanced, vibrant workspace fostering collaboration, social interaction, and individual well-being. The identified elements represent a holistic approach to designing workspaces, integrating social spaces, collaboration zones, private workstations, and a commitment to preserving organizational culture. Incorporating these elements in rural relocations will contribute to a positive and satisfying work experience for employees.
1. Watercooler Area: Emphasizes the importance of the watercooler area as a space for casual interactions. This element encourages spontaneous conversations, fostering a sense of community among coworkers.
2. Café: Highlights the need to retain a café within the workspace. Such spaces serve as hubs for relaxation, informal meetings, and provide a comfortable atmosphere for employees to unwind.
3. Organizational Culture: Underscores the importance of preserving the existing organizational culture. This cultural continuity ensures that employees feel connected to the company's values and objectives, irrespective of the physical location.
4. Coffee and Informal Seating Areas: Expresses a desire for informal seating areas. These spaces, combined with coffee amenities, contribute to a relaxed and collaborative atmosphere, promoting spontaneous discussions.
5. Social Interaction and Workspace Vibrancy: Stresses the significance of social interaction and workspace vibrancy. These elements enhance the overall work experience by promoting a dynamic and engaging atmosphere.
6. Collaboration Areas and Green Spaces: Highlights the importance of collaboration areas and green spaces. Bright, open rooms with plants, combined with on-site sports facilities, contribute to employee well-being and creativity.
7. Hybrid Meeting Rooms and Phone Booths: Emphasizes the need for hybrid meeting rooms and phone booths. These facilities support flexible work arrangements and provide employees with private spaces for focused tasks.
8. Learning Environment and Global Connectivity: Advocates for maintaining the office as a learning environment and preserving global connectivity. These elements contribute to continuous learning, professional development, and global collaboration.
9. Private Working Stations: Underscores the importance of private working stations within shared environments. Providing a quiet, focused area within an open office layout is crucial for individual concentration.
10. Personal Elements: Stresses the importance of preserving personal elements, such as one's spirit, the café ambiance, and Wi-Fi connectivity, to maintain a sense of familiarity and comfort in the new environment.
Motivating Employees to Embrace Corporate Village Relocation
With the group of HR executives, we discussed strategies to motivate employees to move to a corporate village, drawing insights from a diverse range of contributors. The focus is on creating an environment that aligns with employee interests, guarantees solid infrastructure, and fosters a sense of community, belonging, and pride. The multifaceted approach includes addressing housing, education, and job opportunities for partners and children, as well as emphasizing specific benefits tailored to individual preferences.
1. Vision and Alignment: Drawing inspiration from the sentiment "If you build it, they will come," the participants emphasized the importance of sharing a compelling vision, mission, and a sense of pride and belonging. This aligned with creating an appealing narrative for employees to rally behind.
2. Inclusive Environment and Well-being: Participants highlighted the significance of inclusive environments that focused on moments that matter. To motivate employees, it is crucial to emphasize well-being, support networks, and in-person opportunities for connection, thereby rebuilding a sense of community.
3. Tailored Benefits: A targeted approach was recommended, aiming for specific types of individuals while considering benefits that might encourage them to embrace the relocation. Aligning with individual interests and providing excellent conditions of employment, including salary and education grants, were key components.
4. Comprehensive Infrastructure: Ensuring a solid infrastructure, including schools, healthcare facilities, and commercial amenities, was essential. This addressed practical concerns and contributed to the overall quality of life in the corporate village.
5. Experience and Purpose: The participants suggested creating an experience that employees did not want to miss out on, emphasizing the corporate village as a natural addition to their private lives. Additionally, giving a clear purpose for the move contributed to a sense of belonging and loyalty.
6. Flexibility and Onboarding: Acknowledging diverse preferences, the participants recommended stressing the benefits of the corporate village, such as everything in one place and potential tax breaks. Flexibility in choosing work environments and providing excellent onboarding, especially for international relocations, were critical considerations.
7. Tangible Incentives: Such as free food and coffee, were discussed as elements that could contribute to the overall positive experience and make the corporate village an attractive workplace.
Unlocking the Potential of Corporate Villages: Advantages and Opportunities for Companies
This summary encapsulates the key insights shared during the workshop, focusing on the advantages and opportunities associated with corporate villages. Participants highlighted a wide array of benefits, ranging from fostering a sense of community and personal well-being to cost savings and contributions to Corporate Social Responsibility (CSR) initiatives. The insights gained provide a comprehensive understanding of the potential benefits for companies, employees, and communities, offering valuable considerations for organizations contemplating such relocations in the EU context.
Advantages of Corporate Villages:
Community Building and Well-being:
Participants emphasized the creation of a human-scale community, fostering a sense of ease and well-being.
A corporate village offers a nice contrast to the digital world, promoting face-to-face interactions and reducing digital fatigue.
Well-being and health were recurrent themes, with the removal of stress from crowded city commutes contributing to employee satisfaction.
Cost Savings and CSR/ESG Contributions:
The potential for reduced living costs in remote cities was identified as a significant advantage, benefiting both employees and corporations.
Corporate villages can serve as a strategic contribution to the CSR/ESG agenda, aligning with sustainability goals.
Flexibility and Collaboration Opportunities:
Flexibility in choosing work locations based on personal and family priorities emerged as a key advantage.
Collaboration within teams and the creation of communities were noted, providing a platform for closer relationships with other companies.
Infrastructure Enhancement and Environmental Impact:
Improved infrastructure, including housing and education, was highlighted as a positive impact on both employees and the village.
Corporate involvement in enhancing the aesthetics of the village, such as facades, green areas, and shared spaces, was recognized.
Opportunities for Companies in Corporate Villages:
Knowledge Transfer and Innovation:
Corporate villages present opportunities for knowledge transfer and exchange of strategic and organizational ideas.
Innovation thrives in such environments, with proximity fostering collaborative thinking.
Social and Networking Opportunities:
Social opportunities, including in-person onboarding and learning initiatives, contribute to employee engagement and retention.
Networking and creating synergies among companies were identified as valuable aspects.
Employee Retention and Flexible Working Practices:
Employee retention is positively impacted, and the implementation of flexible working practices becomes more feasible.
Possibilities for varied working hours, such as Saturdays or mornings only, offer increased flexibility.
Global Village Dynamics:
The concept of a global village was discussed as a means to improve team spirit among workers, although opinions varied on its long-term viability.
Exploring Perspectives on Relocating to Corporate Villages: Insights from the Workshop
There were varied sentiments expressed during the workshop regarding the potential relocation to corporate villages. Participants shared diverse perspectives based on personal considerations, work-life balance, and the impact on relationships. Participants weighed personal considerations, work-life balance, and the potential impact on social networks in deciding whether to embrace such a shift. The insights provide valuable perspectives for organizations considering or implementing corporate village initiatives within the EU context.
Considerations Against Relocation:
Personal Connections and Privacy:
Participants expressed reluctance due to the fear of losing personal connections and the need for privacy.
Concerns were raised about maintaining a boundary between work and personal life.
Work-Life Balance and Monotony:
Participants highlighted the importance of work-life balance and voiced concerns about living and working in the same place, potentially leading to monotony.
Freedom of Choice and Cultural Impact:
Freedom of choice in living and working locations was considered vital, and potential restrictions raised concerns.
Participants emphasized the risk of creating a corporate culture bubble, potentially disconnecting from the broader community.
City Amenities and Healthcare:
The availability of activities, better options for doctors and hospitals, and a variety of offerings in cities were cited as factors against relocation.
Considerations in Favor of Relocation:
Potential Benefits for Specific Demographics:
Participants noted that corporate villages could be attractive for certain demographics, such as recent graduates or individuals without family dependencies.
Cost-Effective Living:
The potential for reduced living costs in remote areas, especially with subsidized housing, was acknowledged as an attractive aspect.
Career Starters and Team Building:
Participants suggested that individuals at the early stages of their careers might find the concept appealing for career growth and team building.
Hybrid Work and Flexibility:
The concept of a hybrid mode, allowing for occasional relocation for a workcation or short periods, was seen as a potential compromise.